Agency 1st Down Sports Lands First Major Endorsement Deal for SEC Defensive Lineman

Jul 12, 2021

Within the new landscape allowing College Athletes to leverage their name, image, and likeness, Florida Gator and his Agents are first to ink significant deal for Defensive Lineman in the SEC, expect significant growth and expansion from here.

GAINESVILLE, Fla. & ELKTON, Md. - July 12, 2021 - PRLog -- 1st Down Sports, a boutique sports agency with offices in Montgomery, AL and Elkton, MD have made early waves in the new ability for NCAA Student Athletes to leverage and capitalize financially on the representation of their name, image and likeness.

Representing University of Florida Defensive Lineman Gervon Dexter, the team has officially secured the first major endorsement deal for a D-lineman in the SEC.

The partnership was recently announced for Dexter, as the first representative for College HUNKS Hauling Junk and Moving representing the Gainesville area. The goal being to be the face of College Hunks in Gainesville, and work toward finding a franchise owner for an eventual expansion in the area.

Dexter, a former five-star recruit, played in all 12 games as a freshman last season, recording 19 tackles, 1.5 tackles-for-loss and an interception. Recently launched his own apparel brand, G9 Apparel, which sold out its entire inventory earlier this month within hours of officially launching.

"We're looking forward to aiding Gervon grow what is clearly a well-established brand, which fortunately he is now allowed to leverage and gain from. We are actively in talks with a number of potential strategic partners and brands and will also focus on growing and expanding the clout of his existing popularity," says 1st Down Sports partner and head of Corporate Partnership Development Jobeth Bowers, "The opportunities here are endless, and will create a framework to launch him into the league upon eligibility."

"While this partnership is no doubt historic, it signifies only the beginning of what should be a valuable career on and off the field for Dexter," said Bowers, "Our ability to guide and aid with the various entrepreneurial interests of our client will allow him to focus on what has given him this exposure, his on-field and classroom work."

Businesses interested in partnering with Dexter, or any of 1st Down Sports' other clients can contact Bowers directly at 443-877-2800.